FASL — Social campaign

  • Company/Studio
    WePlayDesign
  • Instagram
  • Lead Designer(s)
    Sophie Rubin, Cédric Rossel
  • Design Team
    Sophie Rubin, Cédric Rossel
  • Client
    FASL
  • Prize
    Winner in Graphic Design/Typography / Winner in Graphic Design/Key art (Posters, covers, illustration)

Creation of a series of seven typographic posters for FASL (Lausanne Foundation for Sociocultural Animation), conceived as a bold and visible urban statement. The campaign features 21 keywords embodying the values of Lausanne’s sociocultural engagement: connection, commitment, sharing and community. Through custom lettering that places emphasis on the words, each poster delivers a direct and accessible message, inviting residents to discover the richness of the projects developed throughout Lausanne’s neighborhoods.

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