Sensoria presents the fascinating world of fragrances and flavors. In a multi-stage process, we developed the brand design for the unique interactive exhibition house on the subject of smelling and tasting in the city of scents and flavors – Holzminden. The animated and variable logo is reminiscent of the variance and volatility of scents and flavors. Various color gradients reinforce this impression. Individually composed illustrations tell impressive facts and stories about the perception of scent and taste.