The rebranding of Nordic Halibut elevates the brand to reflect its true stature in the global fine dining market. As a recognized icon in premium seafood, Nordic Halibut required a visual identity that not only honored its legacy but positioned it at the forefront of contemporary culinary excellence. The new brand direction is anchored in a sophisticated, holistic design language that seamlessly adapts across platforms and applications. Inspired by the natural habitat of the halibut, the palette pairs deep seagreen tones with refined beige hues.