JoyEats

  • Company/Studio
    Bold Branding
  • Instagram
  • Lead Designer(s)
    Kamal Rizk
  • Client
    Bold Branding
  • Credits
    'Photo: Omar Gomaa', 'PM: Sarah El Kasaby'
  • Prize
    Honorable Mention

JoyEats redefines traditional fast-food packaging by merging bold graphics with interactive storytelling to create a playful and immersive brand experience. Each package features dynamic illustrations and witty, brand-aligned messaging that invites interaction. Bold colors and relatable shapes form a cohesive and expressive design language, creating a seamless connection between the packaging and the brand’s identity. The result is an entertaining and memorable unboxing experience that transforms disposable packaging into a joyful and functional branding tool.

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