FILMAR in Latin America is the most important film festival dedicated to Latin American cultures in Switzerland. Cinema is a language that allows the transmission of ideas and messages. Through the concept of the alphabet, the visual identity of the 26th edition explores the relationship between vocabulary and visual representation. The profusion and combination of eclectic images create narratives open to interpretation, offering readings with multiple meanings Each poster conveys a message carried by a Spanish word that is understandable or interpretable by a French-speaking audience.
