Our agency proudly designed the Che’il Mayan Chocolate campaign as a creative contribution to a minority community. Rooted in Q’eqchi’ heritage, Che’il is more than chocolate—it’s a symbol of culture and resilience. We used vibrant visuals inspired by Mayan textiles and the metate to honour tradition while supporting local farmers and sustainable practices. This campaign celebrates Belizean identity, empowering a community through storytelling, design, and purpose.