Each week, the UK discards 5 million vapes — 8 every second — creating a massive waste crisis. Connex is the solution: a revolutionary e-cigarette with a reusable, rechargeable battery and replaceable capsules made from recycled materials. This design cuts electronic waste by 75% and reduces carbon emissions by 50% annually. Connex merges convenience with sustainability, achieving a 25% sales increase post-launch while shifting consumer behaviour towards greener choices. A bold step in responsible design.