NONG LI

  • Company/Studio
    CHINA RESOURCES SNOW BREWERIES
  • Lead Designer(s)
    Qiguang Li
  • Design Team
    Celine Zhou, Yan Yang
  • Client
    CHINA RESOURCES SNOW BREWERIES
  • Prize
    Honorable Mention
  • Project Website

Nong Li epitomizes Chinese brewing culture, enchanting from brew to packaging. It integrates a millennium-old recipe and the ancient grain fermentation technique called "Nie Zao", celebrating profound Chinese brewing tradition. Embracing classical simplicity, the bottle is shaped after the Shuang-Er-Ni-Yu (salamander fish) patterned pottery vessel in the Yangshao Culture, and embossed with auspicious patterns. The cap features an ingenious opening design, adorned with the scenes of ancient Chinese drinking etiquette to reflect the brand's respect for China’s thousand-year-old ritual culture.

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