A new 20,000 sq.ft. flagship was designed for the luxury bath and kitchen brand, Ginger's. The request was to build a stronger customer experience by having a more organized and functional space, while showcasing extra products as well as highlighting the client’s existing collections. The success of the design comes from the creative solutions the designers found to break the large industrial space with floating pavilions, while keeping the historical quality of the building. The end result is a unique gallery concept that is highly functional, approachable and memorable.