This work focuses on creating a Yunnan speciality coffee brand, promoting coffee while conveying the local natural and cultural charm to consumers. The design symbolically converts unique features of Yunnan, such as karst landscapes and rapeseed flower fields, into geometric shapes, highlighting the regional culture with a modern and vibrant artistic touch. The bottle uses natural colours like green, blue, and red, aligning with the brand's "returning to nature" philosophy. Additionally, it adopts PTF, a renewable bio-based synthetic plastic for its packaging, embodying sustainable design.
