Fenjiu (famous Chinese liquor brand) Anniversary edition of The 1915 Panama Pacific International Exposition. Recall with consumers the experience of Chinese liquor going overseas for the first time. The combination of words and patterns forms a new symbol, leading consumers back to that mysterious era full of challenges, stories & culture. Bringing the brand story back into the public eye and inducing younger consumers to have a favorable impression of the brand. At the same time, the combination of white jade and gold patterns symbolizes a house full of gold and jade, which is in line with
