The “Where Interesting Happens” logo combines vibrant primary colours—red, blue, and yellow—with geometric shapes (triangle, square, circle, and rectangle) to create a lively, dynamic visual identity. This bold colour palette conveys energy and curiosity, aligning with the brand’s mission to foster exploration and interest. The choice of shapes reflects simplicity and versatility, while the modern, bold typography adds a sense of confidence and clarity. WIH’s colours, shapes, and type create a cohesive and impactful logo that embodies the brand’s ethos.