Dr.Ci:Labo Upscale Immersive Japanese Beauty Salon

  • Company/Studio
    S'Young International
  • Lead Designer(s)
    S'Young International
  • Design Team
    Yuefeng Dai, Zhe Chen, Jing Bin, Katherine, Songkuan Yang, Pan Liao, Li Zhang, Qian Luo, Zhiying Lei, Xinyun Shi, Jiangnan Zheng
  • Client
    Johnson & Johnson (China) Co. LTD
  • Prize
    Honorable Mention

This project, designed based on the brand philosophy of “Simple, Science, Results”, aims to clearly demonstrate product features and effectively improve the brand recognition. It takes science-related elements like white molds and Japanese beauty instruments as the core visual content, highlighting the great authority and professionalism of the brand in the cosmeceutical field to significantly enhance consumers’ trust in it. Meanwhile, the elements related to product features are used to visually show the strong efficacy of the products, further improving the brand’s market competitiveness.

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