Our internal team at the SVA Masters in Branding program recognized the need to redesign the current website in order to create a dynamic digital platform crafted to elevate the program's identity and engage prospective students. The design process began with an in-depth analysis of user needs and program objectives, leading to a sleek, intuitive interface that seamlessly integrates multimedia content and showcases the program attributes. This new website offers a comprehensive overview of the program's curriculum, faculty expertise, and alumni success stories.