A Wood

  • University/School
    Beijing Institute of Graphic Communication
  • Lead Designer(s)
    ZiMo Zhang
  • Design Team
    ODSAM
  • Credits
    Fei Deng, JunShuo Li , XinTong Liu ,ChuHong Wang
  • Prize
    Winner in Product Design/Design for people
  • Project Website

Toy storage for kids is often tricky, as many solutions cater more to adults. At A Wood, we aim to transform the perception that 'tidying is boring' through our modular designs and charming woodsy colors. Tidying up becomes the final part of the game, turning it into a playful forest adventure. In A Wood, toy elves are treasured inhabitants, making bringing them home a delightful adventure!

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