‘CADUNE’ is a slang term for 'clair de lune = moonlight' and the name of the brand that the concept is accompanying women as they change like the phases of the moon. Since ancient times, the phase of the moon has been deeply connected to people’s lives. The moon does not emit light itself, but appears when illuminated by the sun: illuminate and illuminated. We questioned the relationship and balance between the illuminated and unilluminated elements and focused on the beauty of overlooked (unilluminated, invisible) and the beauty of the surface (illuminated, visible) elements as equals.
