#Beast Says Hot (#BSH), an AR interactive design campaign, is inspired by the mysterious beasts with certain powers in folklore which indicates the philosophy of natural worship. While temperatures have been reaching intolerant levels, beasts come into the urban to find equivalent habitats which brings the concern of the global boiling. #BSH designs cub characters and interprets contemporary guardianship while placing virtual beasts in cities with continuous higher temperatures. It costs 0 tangible materials to communicate and encourage immediate actions to the awareness of sustainability.
