Working on your own identity as a graphic design studio is an enormous challenge. Our identity must reflect at least our studio, our character, and our disciplines. Based on a newly established vision and strategy, our design team started working on concepts for the new identity. After several rounds, this resulted in an identity that is characterized by the five elements of a corporate identity. The logo has remained intact, but the color palette, the used fonts, the design language, and photography style have been completely renewed.
