The other side of Tijuana

  • Company/Studio
    Freaner Creative
  • Instagram
  • Lead Designer(s)
    Ariel Freaner
  • Design Team
    Illustration: Ariel Freaner
  • Client
    City of Tijuana - Jorge Astiazaran
  • Prize
    Winner in Graphic Design/Print advertising / Winner in Graphic Design/Key art (Posters, covers, illustration)

The City of Tijuana needed to improve its image domestically and across the border with San Diego, California. We created a series of posters promoting the image, and social acceptance of Tijuana to show the good, bright, and better side of Tijuana, such as arts, folklore, culinary arts, etc. The City of Tijuana improved tourism traffic and image.

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