CINQUESSE

  • Company/Studio
    Giulio Patrizi Agency
  • Instagram
  • Lead Designer(s)
    Giulio Patrizi
  • Design Team
    Edoardo Peltrini
  • Client
    Jerzu Antichi Poderi
  • Credits
    In partnership with Archivio Storico Maria Lai
  • Prize
    Honorable Mention
  • Project Website

CINQUESSE is a wine dedicated to the international artist Maria Lai and her work. The masterpiece represented on the label is a pictorial work with a nursery rhyme for the cultivation of the vine plant. The idea of producing a fine wine dedicated to the artist stems from the producer's vocation to promote its land and the territorial and cultural excellence of the place, in the ancestral Sardinia which is universally known for its millenary culture. Using the QR Code on the label, it is possible to access an emotional video where the artist, still alive, recites the nursery rhyme.

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