RE:INCARNATED SPIRITS is the first distillery brand with a 100% circular spirit and packaging design, repurposing excess yeast from sparkling wine to produce a unique spirit. The first limited edition, RE:BRAND #1, is a set of 444 unique bottles. We explored a label concept that visualizes the reversal of throw-away culture and playfully implements a semi-shredded label made from recycled paper and an adhesive band made from grape-waste. The glass bottle is made of 100% recycled post-consumer glass, and the cork is made from recycled sparkling wine corks.