Facing this case, the design is not only to create a store, but to break away from the confines of a single style. The room exudes an oriental beauty that is enhanced by the carbon gray walls, dark brown wood, and waving candles. Together, these elements give the space a sense of elegance, comfort, and peace. It strives to mobilize visitors’ senses and deliver an immersive experience, in a way with an infinite sense of intimacy. This is the way to deeply move the consumers by meeting their emotional needs, and to generate economic benefits with its intangible brand appeal.
