Conservation through Reconciliation (CRP)

  • Company/Studio
    Design de Plume
  • Instagram
  • Lead Designer(s)
    Jennica Robinson
  • Design Team
    Jennica Robinson, Jennifer Taback, Davide Dorigo, Erik Mcmanus, Melissa Deschênes, Mary Medaglia, Lindsay Levesque
  • Client
    IPCA Knowledge Basket
  • Credits
    James Matt Chambers
  • Prize
    Winner in Graphic Design/UX Design
  • Project Website

We created a brand and a digital space for CRP to honour, celebrate, and catalyze Indigenous-led conservation pathways in Canada. The website's objective was to have users interact with the stories and resources and create “Knowledge Baskets” or accounts where they could save their findings and collect related materials while respecting the digital space and messages provided. Amongst Indigenous Peoples, oral storytelling remains an important method of teaching. The brand, website and video we created is an auditory and visual experience tailored to teach and inspire users.

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