White Orchid Pavilion: Exhibition and Display

  • Company/Studio
    UrbanFabric
  • Lead Designer(s)
    OUYANG Zhixi, WANG Xin
  • Design Team
    XU Yijie, ZENG Ying
  • Client
    Kaitou BLUETOWN
  • Credits
    Photo by Dachou Photography
  • Prize
    Winner in Architecture/Commercial & Offices

This everyday living aesthetic gallery is, at its essence, a brand experience for real estate developers. We approached this project as if it was an enlarged exhibit booth, in which the goods displayed are the houses, property, and services to be sold. In the design, white often brings about active imaginations in people because of its simplicity, while with the dark-colored waterscape, curvy and enclosed form, a sense of distance is deliberately created between people and daily life. In addition, under the background of light and shadow, offers visitors a greater immersion.

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