CONCEPT-E electric motorcycle

  • Company/Studio
  • Instagram
  • Lead Designer(s)
    Pierrick Pichaureaux
  • Design Team
    Florian Auger, Romeo Belin, Coline Lavie, Simon Dabadie, Guillaume Villedieu
  • Client
    DAB Motors
  • Credits
    Photo credit Burberry edition : Burberry
  • Prize
    Winner in Product Design/Vehicle, Transport & Accessories
  • Company Profile

The CONCEPT-E aims to explore a new kind of design language that fits the silent experience of electricity. Complex mechanics are hidden and the bodywork is shaped with minimal lines keeping a subtle balance between speed and elegance. The design team also worked to redefine the experience. The driving position is derived from sporty motocross giving the bike more reactivity in high-density traffic as well as increasing driving thrill. The lightness of the bike is best suited for weaving in and out of traffic. The success of the concept leads to a DAB Motors x Burberry limited edition.

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