New Ways of Seeing, Thinking and Being, is the 6th edition of the Light to Night Festival organised by National Gallery Singapore as the marquee event of the Singapore Art Week. The theme enunciates the cultural zeitgeist of the world as we look towards the arts to inspiring audiences to pursue new perspectives in order to better understand how the world has evolved in the "new normal" through the COVID-19 pandemic. We were commissioned to design the key visual for this festival that would seamlessly connect all parts of the campaign through various print, video and digital presence.
