• Company/Studio
  • Instagram
  • Lead Designer(s)
    Guido Kröger
  • Client
    Ministry of the Economy Luxembourg, General Directorate for Tourism
  • Prize
    Honorable Mention
  • Project Website

"LetzBingo" is a fun summer game - a new and rather unusual way on how tourist but also locals and expats can connect with the country and its people during summertime. Without adding too many rules or making it over-intellectual, something that people would perceive and accept as "Wow, this is going to be FUN". With a great potential to go viral. Already the name contains a play on words: "letz" refers to the name Luxembourg in its national language luxembourgish ("Letzebuerg"). It's part of this year's "Luxembourg, that's vacation" campaign — a project of the Ministry of the Economy

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