Located right at the heart of Luxembourg, the “Guttland” region is known as a "slow tourism" destination. “Guttland.Trails" combines its most beautiful circular walks under this new label. To reach the main target group (the “Explorers”), we have opted for a keep it simple approach: the fully responsive website is therefore designed in an easily accessible way, as a scrollable one-pager without any submenus. A typographic hierarchy sets the tone for easy use of the website and readability of the (intentionally) short texts. A strong color palette comes as a brand identification tool.