With her practice for Chinese medicine, alternative practitioner Christine Scholze accompanies her patients on the path to holistic health, more vitality and quality of life. The newly developed corporate design wants to convey just that in an original and sophisticated way, deliberately working with expressive motifs, striking typography, an independent visual language, clear iconography and a distinctive colour theme. The newly developed presence includes all relevant communication means from logo, website and brochures to stationery and packaging.
