MoEngage Website Design

  • Company/Studio
    Red Baton Design Studio
  • Instagram
    @redbaton_design
  • Lead Designer(s)
    Ronak Daga
  • Design Team
    Shrawan Sundi, Komal Sharma, Aradhana Sinha, Mubeen Ansari, Akash Verma
  • Client
    MoEngage India Private Limited
  • Prize
    Honorable Mention
  • Company Profile

MoEngage is a mobile-first customer engagement platform. The company is a market leader but the website had not evolved to showcase its expertise and scale. MoEngage's platform design was made mobile friendly especially in terms of content discoverability. We understood the pain points and prioritised information through simple categorisation of solutions, channels and products. The new website was an upgrade that is a cohesive adaptation of the brand’s new identity. The redesign focussed on navigation and user journey to be on par with their competitors and establish them as a market leader.

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