Zero EC is the first company to utilise free electrons for high-performance data transfer with practically zero energy consumption. The objective of the startup’s new corporate design, including the logo, was to develop a bold brand identity combining scientific ambition with a daring vision. The visual solution developed to achieve that relies on prominent typography, attention-grabbing yet science-inspired key visuals and a unique color scheme. In their combination, they set the stage for the claim of a revolutionary technology in a self-confident and visionary way.
