Socrates were appointed to produce a brand and literature for a new office project in central Paris. This included an elegant brochure with a central butterfly motif, appearing on the dust jacket and with tipped-in-cut-outs on the inside pages to add surprise and texture. With a green and silver palette, dividers feature foliage to evangelise the environmental credentials of the building. Packaged in an elegant card slipcase, the leave pattern is echoed on the cover, endpapers and text pages to create pace. The objective was to surprise, leading the reader with minimal repetition of layout.
