Kastner&Öhler Mode GmbH, Kaufhaus Tyrol, Innsbruck

  • Company/Studio
    dioma AG
  • Instagram
  • Lead Designer(s)
    Marco Dionisio
  • Design Team
    dioma Retailsarchitecture
  • Client
    Kastner&Öhler Mode GmbH, Kaufhaus Tyrol Innsbruck
  • Credits
    Photo by Jens Pfisterer
  • Prize
    Honorable Mention
  • Company Profile

Marco Dionisio, managing director of dioma ag, and his team were commissioned to develop the vision, the design concept, the appropriate look&feel, the colourscheme, the materialisation, the emotionalisation and visual merchandising for the new Kastner & Öhler in Innsbruck to develop. He also took over the function of Art Director. After the definition of a vision, the entire design was subordinated to the shop design under the working title "Urban - Alpine": ∙ Assortment structure ∙ Colour retention, materialisation and well-being ∙ Furniture / Special furniture / Special zones / Shop

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