• Company/Studio
  • Lead Designer(s)
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  • Prize
    Honorable Mention

"Sparkling O Qi"is a beverage brand from China.The"O Qi"born on the Internet,as a lucky sustenance for young Chinese,is widely used in various life scenes and social media of young Chinese consumers.In the image design of this new product,in order to convey a sense of"lucky",the designer makes full use of the lucky elements of "Koi", "Paper Seal", "Folding Fan" and "Best Sign" in traditional Chinese culture. The full-page illustration design creates an overflowing sense of luck, interprets the new trend with tradition, and creates a visual impression full of luck for the product.

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