The perfume makes customers feel the energy and freshness when they smell it, so I used Éne to be my branding name. Éne means power in French, so the bottle and lid’s shape looks like a firework. The shape shows the energy erupts in a split second. The erupt's shape is the spirit of this branding fragrance package design. All graphics such as business cards tasted paper, traveling package...etc. Keep the bottle's erupt shape. The primary color for the whole branding is fire red because fire inspires people to think about energy.