BMW Electric UI

  • Company/Studio
    Studio Mason
  • Instagram
    @thestudiomason
  • Lead Designer(s)
    Tommy Mason
  • Design Team
    Tommy Mason
  • Client
    BMW/Concept
  • Prize
    Winner in Graphic Design/UI Design
  • Company Profile

The brief was to create a considered UI for the all new fully electric self driving car from BMW. Being self driving, I want the in car entertainment to be the soul of the car. This is not a vehicle for getting ‘from A to B’ this is a vehicle designed for the riding experience. I have outlined key findings, research and human-centered design practices to craft a tangible and intuitive product that our users will simply love.

You can create multiple entries, and pay for them at the same time.
Just go to your History, and select multiple entries that you would like to pay for.