• Company/Studio
    Made for you
  • Instagram
  • Lead Designer(s)
    Fanny de Bray
  • Design Team
    Amandine Lantelme & Anna Cesa
  • Client
    Travel Factory
  • Prize
    Winner in Graphic Design/Logo
  • Company Profile

Specialized in ski trips, the Travelfactory Group's ambition was to create an offer dedicated to millennials & gen Z for their winter but also summer trips. After a complete analysis of their motivations and of their competitors brands, we created the name and the tagline "Yoonly - switch on life". This convey the main ideas of this new offer and key interests of young people : the community dimension for an unforgettable experience, and the idea that “you only live once”. We created the visual identity of the new brand, with a logo and a pattern rich in symbolism, as well as dynamic key visu

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