Rebranding ValueLabs ( Logo and Website )

  • Company/Studio
    Valuelabs
  • Lead Designer(s)
    Kadambari Sahu
  • Design Team
    User Experience Group (UXG)
  • Client
    ValueLabs
  • Prize
    Winner in Graphic Design/Logo
  • Company Profile

As a pioneer in the IT services domain, ValueLabs has grown to 30 countries and 150 clients with an industry-leading NPS of 80. The new identity was expected to reflect the foundational values along with positioning them as a leading global technology company. There was an in-depth design process that was followed which included numerous interviews, workshops, and mapping to create the elements. The updated website pages now present all service offerings in a concise manner. This is echoed with improved website metrics of + 57% page views, +71% of total new users, +24% avg. time spent.

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