Ruyi jewelry is originated in Hong Kong. unlike most jewelry brands, the founder of Ruyi is keen on collecting the most exciting designer costume jewelry that has been crafted worldwide and delivering to those who are interested in vintage jewelry. The logotype is diverted from a Chinese character called: Yan衍 (meaning continuous growth and pass down) into a totem like logo.The brand identity using a retro tone of reddish-brown color palette, together with the silver metallic ink logo to create a sense of delicacy.
