Triangler New Year Visual

  • Company/Studio
    Triangler Co., Ltd.
  • Lead Designer(s)
    Chi-Yao Tang, Chun-Yao Huang
  • Client
    Triangler Co., Ltd.
  • Prize
    Winner in Graphic Design/Key art (Posters, covers, illustration)

To welcome the approaching Year of the Pig, Triangler created a greeting visual to wish everyone a good fortune. With the subject of "Bad Luck Go Away!" and "Good Fortune Comes Our Way!", Triangler transformed a pig into a deity in Chinese mythology, Zhong Kui, holding a sword in one hand to vanquish evil beings and a fan in another to spread good fortune. Bat has the same pronunciation as good fortune in Chinese and is also shaped like the number "3" to represent Triangler. The background coloring symbolizes the traditional Chinese amulet of attracting good fortune and repelling mishaps.

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