Our team worked with U. S. Steel hand-in-hand to review a full digital content audit, reorganize the website’s content architecture, refresh each and every design element, and reimagine the user experience.U. S. Steel is in the final stages of an internal repositioning of the 100-year-old organization’s brand and digital strategy. We began the project with a two-month discovery process, during which we consulted with all branches of the company to truly understand the corporation’s structure, customers, and vision. The result of that immersion was a comprehensive plan that united stakeholders.
