Sasa Ladies Purse Day 2019

  • Company/Studio
    Bdworkshop Co. Ltd.
  • Instagram
  • Lead Designer(s)
    Clement Young
  • Design Team
    Enoch Hui, Hayley Charlotte, Elvey Tong, Keith Lam
  • Client
    Hong Kong Jockey Club
  • Prize
    Winner in Graphic Design/Logo
  • Project Website

The Ladies Purse Day Meeting in November is a popular event in Hong Kong's racing calendar, particularly among celebrities and the fashionable set keen to show off their latest styles. From AirPods case to handbags, we have brought a lot of new ideas to the merchandise category, trying to bring a refreshing feeling to the members and customers who are interested in this event and competition. We use dirty pink and dark green as the primary colour, and the polygonal cutting line as the principal element to increase the fashion sense of the brand and all merchandise design.

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