“Sciana – The Health Leaders Network” is a new initiative, powered by leading European foundations (Robert Bosch Stiftung, Careum und The Health Foundation) to bring together outstanding leaders in health and health care policy. The goal at the start of developing the Corporate Design was to stage the expertise as well as the innovative ability of the network. The striking color theme and the prominent use of typography combined with the distinctive photography style lead to the image of a network that has the courage to question the status quo and enforce groundbreaking solutions.