AFR France Restaurant Branding Design

  • Company/Studio
    Bdworkshop Co. Ltd.
  • Lead Designer(s)
    Clement Young
  • Client
    Afr France Restaurant
  • Prize
    Honorable Mention

A Hong Kong based France Restaurant serve in US fast food style, AFR has developed a new standard of fast food. As pre one of the main concept idea from client, when you looking for something to eat or drink, there should have a reason, hungry? thristy?. “A simple word is more powerful than anything to delivery your feeling!” owner said Without any graphic elements, the campaign uses typographic approach and BOLDED font type with specified meaning on difference design across logo, stationery, packaging, tools, toys, website...etc.

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